It seems like a global collaborative event for music, with Pacific Music Group making a grand launch. The launch event included Chinese American rapper MC Jin, Indian singing legend Sonu Nigam, and three-time Grammy winner Ne-Yo.
They have partnered with Jonathan Serbin, the former Warner Music Asia co-president, in order to launch Pacific Music Group, a newly launched entertainment company, and the headquarters is established in Hong Kong. This label is being launched to curate and develop Pan-Asian talent for the global music lovers.
The Pacific Music Group is willing to launch artists in multiple genres, including R&B, hip-hop, pop, electronic, and others. This strategy might work as the regional Asian styles are gaining much attention in the international market, as the global listeners are getting fond of them. The label is going to focus on different countries in Southeast Asia, including India, Japan, South Korea, China, and the list goes on.
Jonathan Serbin said, “Asia has emerged as one of the most dynamic forces in the global music industry. With half the world’s population and three of the top ten music markets, the region is primed to lead on the world stage.” He further added, “At the same time, rapidly growing markets like India, Indonesia, Vietnam, and the Philippines offer immense potential. We believe the time is right for a music company born in Asia, but built with a global perspective from day one.”
View this post on Instagram
Serbin has a history of serving in Warner Music, and he helped in its expansion across Asia as the first K-pop label. Talking about the partnership with veteran music artists, he said, “Ne-Yo, Sonu and MC Jin have all achieved long-standing global success, and they know exactly what it takes to build international music careers. I’m honored to partner with these legends. Pacific Music Group artists will gain invaluable insight from their experience and vision.”
India’s most celebrated singer, Sonu Nigam, said, “India alone has 1.6 billion people, but Indian artists want to connect well beyond our borders. The same is true across Asia. There is a hunger to grow globally and the potential to bring the richness of our cultures to the world. With Pacific Music Group, we’re not just exporting talent, we’re helping artists thrive both at home and abroad.”
Evidently, this initiative will introduce new and emerging artists to the whole world.
Follow Sonu Nigam on : Facebook | Instagram | Twitter
Check out For More News Updates on Google News
